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Powering the leisure sector

We help leisure organisations enhance customer experiences by protecting margins, ensuring resilience of operations and strengthening their brand.

Consumers are choosing to spend their money on “at home” and online leisure experiences, as well as demanding greener credentials from the brands they buy from. Combined with increased input costs that are squeezing margins, now is the time for the leisure sector to optimise its energy infrastructures and services. We have extensive experience in helping to solve leisure firms’ challenges, harnessing the power of energy to maximise their return on investments, ward off the threat of new competitors, and find new avenues for growth.

£310 million annual reduction in energy costs would be possible if 50% of the hospitality and leisure sector utilised distributed energy solutions.
Powering Britain's economic future, Centrica Business Solutions Nov 2017

What is driving the pressure on energy in leisure organisations?

It is a demanding time for leisure organisations. With trends, such as online and “at home” alternatives threatening existing markets and consumers expecting greener brand credentials, as well as increased spend on ‘experiences’ instead of ‘things’, many businesses are struggling to keep up with the constantly-changing customer expectations.  This, coupled with the rise in input costs, including energy, is putting margins under pressure and it has never been harder to keep customers happy, engaged and loyal.

What role does energy have to play?

As the UK’s leading energy supplier, nobody understands the current energy challenges that the leisure sector face as well as we do.

  • Dealing with peaky demand due to seasonal variations
  • Maintaining the right physical environment is energy-intensive
  • Many activities are time-critical – closures or cancellations have huge costs
  • Pressure from consumers and regulators to focus on sustainability
  • Health and safety concerns are paramount

Our knowledge of the leisure sector combined with our unrivalled experience in the commercial energy market means we know how to help your business.  Improving your energy efficiency and reducing your energy costs, whilst maintaining a flexible and reliable energy infrastructure, is critical to being able to invest more in enhancing your customer experiences, manage demand and achieve competitive differentiation. You also need confidence in the security of your energy supply and that your exposure to grid failures is minimised, to ensure the resiliency of your business operations. And being able to demonstrate sustainability – both ensuring environmental compliance and strengthening your brand reputation – is also key.

67%
of leisure respondents said that lighting, heating or cooling was the main use of energy in their organisation, higher than any other sector
26%
of leisure respondents listed “dealing with highly seasonal/fluctuating demand” as one of their top 3 business challenges for the next 12 months
68%
of leisure respondents agree that their organisation's reputation depends on having a consistent supply of energy

Source: Energy Advantage Research, Centrica Business Solutions

How energy can enable a profitable future?

To maximise your return on investments, ward off the threat of new competitors and find new avenues for growth
there are four areas to focus on.

77%
of leisure companies surveyed feel there are opportunities for an energy strategy to help improve financial performance
29%
believe that they are poorly, or very poorly prepared in terms of resilience to power outages / interruptions to energy supply
91%
of leisure companies surveyed agreed that demonstrating green energy and low carbon footprint will be an essential component of the brand identity

Source: Energy Advantage Research, Centrica Business Solutions